These tips for marketers heading in 2021 are based on our recent webinar at the Demand Gen Report’s Strategy & Planning Series. Our CMO Julia Stead was joined by Bill Dembinski, VP Corporate Marketing at Equinix, and Lisa Horner, VP Marketing at Appfolio to discuss exclusive data insights into the massive changes...
Marketing planning is a complex process that occupies a lot of marketer’s time. For this crash course, we’ve identified three areas to focus on to create maximum impact: Strategic Planning Scenario Planning Partnering with Finance
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