The Allocadia community is made up of the smartest, most performance-savvy marketers out there, and we’re honored to help them Run Marketing every day.
Join us at our virtual User Group events to learn best practices for managing your marketing performance, and network and exchange ideas with other Allocadia users.
Stoke: Building High Performance and Agile Marketing Teams
November 10, 2020
Sales & Customer Success Alignment: Creating a Winning Partnership
November 18, 2020
DemandGen Report: Strategy & Planning Series
November 20, 2020
Entrepreneur: How the "New Normal" Has Changed Our Approach to Marketing
December 10, 2020
Webinar: 6 Ways Strategic MOps is Changing in 2021
This year has been the most transformative year for businesses.
We’ve had to ‘adapt’, ‘pivot’, ‘lean in’ but most of all, depend on each other to see us through.
For strategic marketing operations leaders, the buck stops with you. With ownership over data, processes and technology, your revenue team depends on you to guide your organization forward in 2021.
Our CMO Julia Stead hosts Abby Ryan, Global Director of Marketing Operations at SAP Concur, and Dr Debbie Qaqish, Partner & Chief Strategy Office at The Pedowitz Group, to discuss:
- The new mandate for leadership in 2021 and how to respond
- The core elements of operational excellence to double down on now
- How to resource your MOps team effectively with the right people and skill sets
Ask Me Anything Sessions with Marketing Leaders
Join marketing leaders and operations experts in an interactive AMA coffee chat to learn how they are adapting to a new way of running marketing. Ask marketers from various industries and world-class organizations anything about mastering marketing agility.
How have they navigated drastic changes to their marketing plan? How do they budget in uncertain times? How do they demonstrate marketing impact during an economic recession?
Featuring Stephan Serwe at PointClickCare – 5 Ways to Maximize Marketing Resources and Drive Increased Value
Featuring Carol Hague at Talend – How a Global Demand Gen Leader is Accelerating Pipeline During A Pandemic