Welcome to Lesson 1 of the Marketing Planning Crash Course

Kayla Shaw, Senior Manager Product Marketing, introduces today’s content on strategic planning.

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Day 1 – Strategic Planning

See today’s lesson broken into four chapters below

Chapter 1:

How to Do Strategic Marketing Planning Right
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Chapter 2:

Is Annual Marketing Planning Dead?
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Chapter 3:

Evolve Your Annual Marketing Planning Process
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Chapter 4:

How Workfront Build Efficiency into Marketing
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