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Allocadia Named Strong Performer in Forrester Wave

“Allocadia provides best-in-class money management capabilities… Allocadia was founded specifically to help marketers run marketing like a business — from budget planning to ROI and spend optimization.”

Forrester Wave

According to the Forrester Wave: Marketing Resource Management, Q1 2020, “Allocadia provides best-in-class money management capabilities… Allocadia was founded specifically to help marketers run marketing like a business — from budget planning to ROI and spend optimization.”

Download this comprehensive evaluation to see the impact that Marketing Resource Management can have on your organization, and why Allocadia is a Strong Performer in this category.
Discover the following insights:

  • Why Allocadia has the highest score in money management capabilities
  • Current MRM trends customers should look out for
  • Forrester’s considerations for evaluating Marketing Resource Management (MRM) vendors
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