Allocadia Product Videos
Budget Reallocations: Shift Marketing Dollars with Greater Agility
Budget reallocations happen with every marketing team. A new opportunity arises or you identify a chance to optimize an investment and need extra dollars. But all those reallocations were difficult to track, until now. With Allocadia, users can make seamless budget adjustments within a single plan, as well as between...
Align Marketing Investments to Business Strategy
Aligning marketing’s investments and plans to corporate goals is a best practice that’s usually easier said than done. Until now. Allocadia’s Strategic Planner helps define, communicate, and track ongoing progress of activities at the corporate, department, and team level. Watch our 3 minute product video to learn how Allocadia makes...
Measure Marketing's Impact on your Business with Performance Insights
Do you know if your investment plans match your targets? Are you investing in the right mix of channels? How are your revised marketing plans performing? How long does it take to answer those questions about your marketing organization’s performance? Five minutes? Five hours? Or five days? There’s a better,...
Build & Manage a Centralized Marketing Budget
The majority of organizations today are using multiple spreadsheets, PowerPoints, Word, and other documents across several teams in order to get a view of their marketing spend status. When data is pulled from so many disparate sources it’s hard to grasp the full picture. What’s been spent? How much is...
How to Use Allocadia for Risk Management
How do you make intelligent decisions fast enough to keep up with the current market demands? In just 8 minutes, learn how Allocadia customers are using our Marketing Performance Management solution for risk management of their marketing plans and budgets. Interested in more marketing planning content?
What is Marketing Performance Management (MPM)?
MPM is the solution to Marketing’s toughest challenge: proving impact on the business. Learn more in this 70 second explainer video, or visit our What is MPM? page. Interested in more marketing performance management content?
Allocadia Product Tour: How Allocadia Helps Marketers Pivot Quickly and Drive Impact
A 3.5 minute peek inside Allocadia Marketing Performance Management (MPM) software. Focusing on three core areas: Plans, Investments, and Results/ROI. Allocadia’s Run Marketing Platform gives marketers the confidence to know where to invest their next dollar. The recognized leader in Marketing Performance Management (MPM), Allocadia enables marketers to plan strategically,...
Run Marketing with Allocadia!
To run marketing effectively, marketers have to understand where they’re investing, what results those investments have delivered, and most importantly, what to do next. Allocadia can help! Learn more in this 70-second explainer video. Allocadia’s Run Marketing Platform gives marketers the confidence to know where to invest their next dollar....