Better understand where dollars are being spent with real-time visibility into your marketing spend including actuals, forecast, and available budget.

Reduce cost overruns with status indicators including over and under spend, committed, forecasted, cancelled and more.

Increase efficiencies with a centralized view of all plans and budgets with the ability to view investment data by objective, region, buying stage, segment, product, persona, and activity type for more agile digital marketing planning.

Drive cross-functional collaboration and improve financial transparency across teams, including finance. Maintain control with secure access and permissions tied to unique logins for each Allocadia account.